General Data Protection Regulation – A Business Time Bomb for Companies Unprepared
|Moderator:||Catherine Van Extel, ABC Radio National Big Ideas Program|
|Venue:||The Pavilion Room, The Arts Centre, 100 St Kilda Rd, Melbourne VIC next to NGV.|
|Seating:||Limited to 60|
|Date:||Wednesday 20th June|
|Time:||10am – 12pm briefing followed by lunch|
|Cost:||$495 if you write SKY in for the Code when registering and receive GDPR templates FREE. Register before 11 June for this price. $550 full price.|
|Format:||ABC Panel discussion with Q&A. Followed by panelists spending time at each table. A working lunch served. The GDPR Compliance handbook will be explained.|
|GDPR Kit||Attendees will be given a GDPR Handbook and business templates valued at $495. Everyone who receives an early level kit will have access to talk to a lawyer for 20 minutes to discuss their companies compliance.|
Why is it important now?
If you are an Australian business and have European citizens as clients, then you are required to comply with this legislation. Should a breach to the new GDPR Privacy Online Laws occur, the EU can fine business 20 million Euros or 4% of your Global income, not just your European income.
GDPR – A Business Time Bomb for Companies Unprepared
Do you know what your financial and reputational risk is around your data collection?
Cambridge Analytica and Facebook are being slammed for misusing digital data without consent. Sorry but not sorry by passing the buck saying you should have read the fine print no longer works. The EU have introduced General Data Protection Regulation, a privacy law that affects any business globally.
We will dig deep about data collection, its use and what data disclosure means for Australian Business and why consent and privacy laws are so important
We will give a clear understanding to the business community so they can set up the systems easily to move forward. We will discuss the protocols business need to put into place, so your organization can maintain a good reputation. Email servers around the world are already blocking users who are deemed not trust worthy businesses.
A lot of Americans are saying “it’s too hard, let’s just scrub working in Europe”. Let’s not allow that to happen in Australia. Australians are tech savvy and have the opportunity to be intermediaries for the Americans to help them get compliant so they can continue to work in Europe. Join us and get the edge over companies who are not complying to the new EU GDPR and what’s about to happen to Australia’s privacy laws.
Australian Businesses Are At Risk. Don’t Miss This Important Briefing
Attendees will be given a GDPR Handbook & templates valued at $495.
Editorial control is up to the ABC so the panel could change prior to the event being delivered.
A Personal Technological Perspective
Glenn Dickins the Architect of Convergence at Dolby will cover voice and audio interfaces that will be a reality and a whole new area of privacy. How artificial intelligence (AI) interacts and personal intimacy. He will discuss how organsiations will now need to be clearer about their intent with what they are optimizing their corporate systems to do in sales, customer satisfaction, advertising and predictions.
A Business Perspective
Stuart Davidson from European CMS Company Kentico who will talk about the slow uptake by Australian companies adopting new EU Global Data Protections Regulations into their business. Kentico CMS is a web content management system for building websites, online stores, intranets, and Web 2.0 community sites.
Kentico have built by some of the biggest brands in the world including Abu Dhabi Airport, Heinz, Reebok and Australian companies like Brown Brothers, Clipsal and Snooze.
The Legal Perspective
A Government Perspective
Sven Bluemmel was appointed as the inaugural Victorian Information Commissioner in September 2017.
Previously, Sven was WA Information Commissioner for eight years. During that time he was appointed by the WA Governor as a member of the State Records Commission alongside the Auditor General, Ombudsman and a records management expert. Sven has also held senior positions in the WA Public Sector Commission, WA Department of the Premier and Cabinet, and the Commonwealth Attorney-General’s Department. He also practised information and privacy law in the private sector in Melbourne and Perth.
This is a cutting-edge event that is significant for business operating globally.
Who is going to be there?
Online Entrepreneurs, Small business people, CEO’s CTO’s, CFO’s, CMO’s ,
The issues to be discussed will include the following:
- GDPR vs Australia privacy regulations
- GDPR and how Australian companies are impacted
- Will GDPR be a catalyst for change here – mandatory data breach reporting came into effect this year – what’s next?
- Data sharing: the federal government is drawing up legislation to create a “Consumer Data Right”. The ACCC will make the rules, which will initially apply to the banking sector and then be rolled out to telecommunications. Strict privacy protections, to be enforced by the Office of the Australian Information Commissioner (OAIC), will be embedded into the right
- The right to be forgotten – how it’s treated under GDPR and Australia (reviews have consistently rejected it here)
- Human error vs technical error/gaps eg CBA recent revelation that it lost tapes from the back of a truck with details of 20m customers
- Malicious cyber activity
- Future business opportunities for companies ahead of the game in data protection/privacy and whether the US is lagging behind the EU and where Australia is in this space
Why you need to attend this event
- Assess your business’ exposure to GDPR and its implications
- Prepare your business for compliance and potential future changes to Australian legislation
- Learn about Voice and audio interfaces and what will be a reality and a whole new area of privacy
- Get the heads up on Artificial Intelligence and how it will interact with us and invade our personal intimacy and shared or stored data
- Learn about why Intent is important in putting together your corporate systems to do in sales, customer satisfaction, Advertising and Predictions.
- Find out what it might cost you to implement the changes and what it might cost if you don’t.
Activities covered by GDPR?
- The GDPR covers to the processing of personal data.
- Processing means, “doing anything with data”. It covers everything you do with all of the data you collect from individuals from collection to deletion (and at every process in between).
- Personal data relates to, someone who is identified or who you can identify.
- This includes: names, email addresses, physical addresses, and most people agree it includes IP addresses and other info collected automatically (often collected by Google Analytics).
- Also includes the processing of any information that you’re adding to your contact database. This could be information that you collect, through an opt-in or any other collection method. (ex:quizzes, surveys social media advertising etc.), or through tagging or segmenting in your CRM database. These activities are included because you are effectively “monitoring” what people are doing.
Skyline Educational Foundation will receive a donation from every kit sold.